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August 29, 2005
Microsoft CRM Requirements
As Microsoft has become one of the most popular suppliers of CRM products, there has been a lot of discussion of Microsoft CRM requirements. Since Microsoft’s programs are used so widely, it has become a common expectation of customers to use it. However, this has raised some problems among companies that don’t already meet the Microsoft CRM requirements. Many companies have found themselves in a position where they have to adjust their existing computer systems and networks in order to meet the Microsoft CRM requirements. This will often come at a great costs to these businesses, but they still make the changes to meet the Microsoft CRM requirements so that they can meet the needs of their customers. Despite the high costs of these changes, they are necessary just to remain competitive in the marketplace.
The high costs of the changes to meet the Microsoft CRM requirements also raises the question if these requirements are too extensive. Microsoft is in a position where they must decide if their future CRM solutions should be more easily implemented in order to make it accessible to smaller companies that cannot currently afford to make the changes necessary to meet the Microsoft CRM requirements. I’m sure that this is something they have already considered, but as more and more customers come to expect this level of CRM, the market for small companies will increase. As this happens, the potential increase in revenue that Microsoft could gain will grow greatly. It remains to be seen if it will grow enough to result in a change in the Microsoft CRM requirements.
Posted by ben at August 29, 2005 9:07 AM